> ## Content Index > Fetch the complete content index at: https://spyglass.org/llms.txt > Use this file to discover other available public pages before exploring further. # Apple's Long View on 'HomeView' - URL: https://spyglass.org/apple-homeview/ - Published: 2026-10-12T19:30:23.000Z - Updated: 2026-10-12T19:34:21.000Z - Description: The name seems in focus, are the use cases? - Author: M.G. Siegler - Tags: apple, homepad, homeview, homekit, apps, tech 🔗 Apple Is About to Close the Biggest Hole In Its Ecosystem With HomeView • Bloomberg Well, ahead of tomorrow's unveil, we apparently have a name: > The centerpiece is a new smart home hub called the HomeView. Equipped with a display and an A18 chip, the product essentially serves as the Siri command center for an Apple-powered household. Complementing it are two other devices: an updated HomePod mini with an S10 chip that extends voice control, music playback and other functionality throughout the house (though the HomeView is said to offer better sound quality), and a new Apple TV set-top box with a standard A19 chip that brings the experience to the living room. > > The HomeView comes in two versions: a countertop model with a metal speaker base and a wall-mounted version with a flat, square base that sits against the wall beneath the display. The countertop offering will come in four colors: space gray, silver, starlight and pink, while the wall-mounted version will be limited to space gray and silver. This newsletter by Mark Gurman backs up a report late last week [by Joe Rossignol for *MacRumors*](https://www.macrumors.com/2026/10/09/homeview-trademark/?ref=spyglass.org), which found some regulatory filings around the same name. While [my guess had been 'HomePod Hub'](https://spyglass.org/apple-homepod-hub/), I think 'HomeView' is more elegant – certainly more so than 'HomePad' which always sounded a bit too much like a sanitary product. 'HomeView' indicates a view into your home while also emphasizing the screen element. More interesting: > Unlike the iPhone, the HomeView isn’t designed for a wide variety of apps. The device will support a limited selection of Apple applications, with no App Store for downloading additional software, I’m told. Instead, the company is betting on an array of third-party accessories that connect to the HomeView and can be controlled through Siri, the Home app and other Apple devices. I think I actually like this strategy more than trying to launch as a big, new product trying to woo third-party developers. Apple will have their first party apps ready to roll and presumably the [new, second party partners](https://spyglass.org/thoughts-on-apples-lg-home-partnership-hbo-max-paramount-super-app/) as well (though those products from LG, and perhaps a few others, may be a bit behind the new Apple TV and HomePod mini, it sounds like). Presumably they let other developers target HomeView on a case-by-case basis? Or maybe it will be like Apple Watch apps where they're payloads alongside the regular apps? Beyond those second party devices/services, [I'm just](https://spyglass.org/facepod-ipad-robot-arm/) [trying to come up with](https://spyglass.org/apples-new-hip-to-be-square-home-device-2/) what Apple is going to use as a selling point of the HomeView on day one ([beyond the fun design](https://spyglass.org/the-imac-desk-lamp-homepod/)). I doubt it will just be FaceTime, Photos, Apple TV and the like... Presumably they'll have some games – camera focused? – ready to roll? How great would it be to have something like [your Muse agent](https://spyglass.org/metas-amusing-muse/) running on this thing? Then again, Apple may want to restrict such things to Siri-only, at least for now... I had also been guessing a $499 price point, but given that it will be running on the two-generations-old A18 chip – the new Apple TV will have a newer chip? – which [may again](https://spyglass.org/apple-homepad-delay-siri/) suggest that this product has been ready to roll for a while now, just waiting on Siri to [get smart](https://spyglass.org/new-new-siri/) – it would seem to indicate a lower-price point. $349? Could they get to $299? 👇 ****Previously, on** ***Spyglass** **...** [Thoughts & Questions Around Apple’s Would-Be ‘HomePod Hub’Can Siri AI bring it all home?![](https://storage.ghost.io/c/af/ca/afcaa655-46e2-45b8-889a-2881de5cce69/content/images/icon/Spyglass-Rings-----Multi-368bb9c2-ce70-4221-8592-768d6f9664ee.png)SpyglassM.G. Siegler![](https://storage.ghost.io/c/af/ca/afcaa655-46e2-45b8-889a-2881de5cce69/content/images/thumbnail/Futuristic-Smart-Display-in-Sunlit-Workspace-1-546bcbb1-2db1-4331-9c42-b883dbb90af5.png)](https://spyglass.org/apple-homepod-hub/) [The iMac ‘Desk Lamp’ Resurrected as a HomePod?Yes. Not 100% sure the use case. But yes.![](https://storage.ghost.io/c/af/ca/afcaa655-46e2-45b8-889a-2881de5cce69/content/images/icon/Spyglass-Rings-----Multi-98b37b1e-379b-4b51-9b07-f5c1762521c9.png)SpyglassM.G. Siegler![](https://storage.ghost.io/c/af/ca/afcaa655-46e2-45b8-889a-2881de5cce69/content/images/thumbnail/1_oQsA-43Mf7sBxu-kAZmLZA-1-2c9e1b3e-5dd4-41e0-910a-15b975ec0591.webp)](https://spyglass.org/the-imac-desk-lamp-homepod/) [Apple’s LG Home Partnership • HBO Max/Paramount+ Super AppApple’s would-be ‘HomePod Hub’ device starts to make a lot more sense if it launches alongside a bunch of other technology products for the home – and the best way to do that, fast, is with a deep partnership with a current player. One which also, I should note,![](https://storage.ghost.io/c/af/ca/afcaa655-46e2-45b8-889a-2881de5cce69/content/images/icon/Spyglass-Rings-----Multi-e2c74454-614f-42ab-a220-897e029365c9.png)SpyglassM.G. Siegler![](https://storage.ghost.io/c/af/ca/afcaa655-46e2-45b8-889a-2881de5cce69/content/images/thumbnail/mgs_a_television_set_in_the_living_room_with_the_apple_logo_o_2617f0e3-bf9e-436d-9e9b-4ebc3bea2659_0-1-2068e21b-ead3-402e-9ce0-59237b9c3939.png)](https://spyglass.org/thoughts-on-apples-lg-home-partnership-hbo-max-paramount-super-app/)