M.G. Siegler •

Apple is About to Have *Two* Toaster/Fridge Hybrids

Will the quotes (and complexity) come back to bite the touchscreen MacBook?
Apple is About to Have *Two* Toaster/Fridge Hybrids

The year was 2012. Tim Cook had only been in place as (permanent) CEO of Apple for a handful of months. During their Q2 earnings call, when asked about Microsoft's strategy of converging the laptop and tablet with their then-forthcoming Windows 8 operating system, Cook had the quip ready:

"You can converge a toaster and a refrigerator, but those things are probably not going to be pleasing to the user."

A lot can change in 14 years. Including, it seems, kitchens...

This post is for paying subscribers only